There are a number of Canadian startups who are already tapping into this trend. A great example is Toronto-based Shweet.com, which offers rewards for people who share their partners’ video content. Every time you share a partner video from Shweet, you earn points. Once you’ve reached a certain point threshold, you are then able to purchase virtual tickets to enter to win sponsored prizes via a random draw.
Thanks to Andrea Wahbe for this nice mention, which comes via her wonderful blog The Running Start. The entire post can be read here—it’s worth the time and a good way to start enjoying The Running Start.
